Are Purchased High-Rankings Good Signals of High-Quality ? A study on Advertising Pricing for B2B e-Commerce - HEC Paris - École des hautes études commerciales de Paris Accéder directement au contenu
Rapport Année : 2012

Are Purchased High-Rankings Good Signals of High-Quality ? A study on Advertising Pricing for B2B e-Commerce

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hal-00760784 , version 1 (04-12-2012)

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  • HAL Id : hal-00760784 , version 1

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Bo Huang. Are Purchased High-Rankings Good Signals of High-Quality ? A study on Advertising Pricing for B2B e-Commerce. 2012. ⟨hal-00760784⟩

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