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Conference papers

Analyse empirique de la validité des intentions d'achat de biens durables

Gilles Laurent 1 Anne Macquin 1
1 HEC Paris - Recherche - Hors Laboratoire
Mots-clés : validité intentions d'achat biens durables
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Conference papers
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https://hal-hec.archives-ouvertes.fr/hal-00829074
Contributor : Antoine Haldemann Connect in order to contact the contributor
Submitted on : Saturday, June 1, 2013 - 8:23:21 PM
Last modification on : Saturday, June 1, 2013 - 8:24:29 PM

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  • HAL Id : hal-00829074, version 1

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Gilles Laurent, Anne Macquin. Analyse empirique de la validité des intentions d'achat de biens durables. 11e Séminaire International de Recherche en Marketing, 1984, France. pp.NC. ⟨hal-00829074⟩

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