Consumption Strategies to Overcome Ambivalence: The Case of Ruses Making Luxuries Acceptable

Gilles Laurent

Conference Papers Year : 2004

Consumption Strategies to Overcome Ambivalence: The Case of Ruses Making Luxuries Acceptable

(1)

1

Gilles Laurent

Function : Author

HEC Paris - Recherche - Hors Laboratoire

Keywords

Consumption Strategies Ambivalence Ruses Luxuries Acceptable

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Humanities and Social Sciences Business administration

Antoine Haldemann : Connect in order to contact the contributor

https://hal-hec.archives-ouvertes.fr/hal-00821733

Submitted on : Sunday, May 12, 2013-7:01:41 PM

Last modification on : Saturday, June 25, 2022-10:54:35 AM

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hal-00821733 , version 1 (12-05-2013)

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HAL Id : hal-00821733 , version 1

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Gilles Laurent. Consumption Strategies to Overcome Ambivalence: The Case of Ruses Making Luxuries Acceptable. 33d EMAC Conference, 2004, Murcia, Spain. pp.NC. ⟨hal-00821733⟩

Consumption Strategies to Overcome Ambivalence: The Case of Ruses Making Luxuries Acceptable

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