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Year : 1999
Antoine Haldemann : Connect in order to contact the contributor
https://hal-hec.archives-ouvertes.fr/hal-00821727
Submitted on : Sunday, May 12, 2013-6:10:24 PM
Last modification on : Saturday, June 25, 2022-10:54:35 AM
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- HAL Id : hal-00821727 , version 1
Cite
Gilles Laurent. Les généralisations empiriques en marketing. B. Pras (Ed.). Faire de la recherche en marketing ?, FNEGE, Vuibert, pp.29-47, 1999. ⟨hal-00821727⟩
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