Corporate imagery and corporate identity - Archive ouverte HAL Access content directly
Book Sections Year : 1984
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hal-00813031 , version 1 (14-04-2013)

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  • HAL Id : hal-00813031 , version 1

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Jean-Paul Larçon. Corporate imagery and corporate identity. M. Kets de Vries (Ed.). The Irrational Executive, International Universities Press, chap. 16, 1984. ⟨hal-00813031⟩

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