Journal Articles
IREP
Year : 1983
Antoine Haldemann : Connect in order to contact the contributor
https://hal-hec.archives-ouvertes.fr/hal-00786802
Submitted on : Sunday, February 10, 2013-6:16:05 PM
Last modification on : Saturday, June 25, 2022-10:54:24 AM
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- HAL Id : hal-00786802 , version 1
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Jean-Noël Kapferer, Gilles Laurent. Comment mesurer le degré d'implication des consommateurs. IREP, 1983, pp.NC. ⟨hal-00786802⟩
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