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Base de données commerciales et outils statistiques pour le Marketing Direct

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https://hal-hec.archives-ouvertes.fr/hal-00743673
Contributor : Antoine Haldemann Connect in order to contact the contributor
Submitted on : Friday, October 19, 2012 - 4:12:13 PM
Last modification on : Friday, October 19, 2012 - 4:13:02 PM

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  • HAL Id : hal-00743673, version 1

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Jean-Michel Gautier. Base de données commerciales et outils statistiques pour le Marketing Direct. Congrès de l'Association Française du Marketing, 1986, France. pp.NC. ⟨hal-00743673⟩

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