Do Alliances Provide Effective Entry into a New Line of Business?: The Short Term vs. Long Term Effects of Entering a New Line of Business Through Alliances - HEC Paris - École des hautes études commerciales de Paris Access content directly
Book Sections Year : 2006

Do Alliances Provide Effective Entry into a New Line of Business?: The Short Term vs. Long Term Effects of Entering a New Line of Business Through Alliances

Pierre Dussauge
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  • PersonId : 831347
Groupement de Recherche et d'Etudes en Gestion à HEC
L. Mulotte
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Strategy and business policy

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https://hal-hec.archives-ouvertes.fr/hal-00709004

Submitted on : Saturday, June 16, 2012-6:34:10 PM

Last modification on : Friday, March 24, 2023-2:52:55 PM

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hal-00709004 , version 1 (16-06-2012)

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  • HAL Id : hal-00709004 , version 1

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Pierre Dussauge, L. Mulotte. Do Alliances Provide Effective Entry into a New Line of Business?: The Short Term vs. Long Term Effects of Entering a New Line of Business Through Alliances. A. Ariño, J. R. Reuer (Eds). Strategic Alliances - Governance and Contracts, Palgrave McMillan, pp.NC, 2006. ⟨hal-00709004⟩

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