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Journal Articles European business Forum Year : 2000

How to Get the Best Results from Alliances

Abstract

The secret to good alliances is simplicity both in terms of collaboration and strategic autonomy. A simple matrix is proposed in this article.

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Dates and versions

hal-00703512 , version 1 (02-06-2012)

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  • HAL Id : hal-00703512 , version 1

Cite

Pierre Dussauge, Bernard Garrette, Will Mitchell. How to Get the Best Results from Alliances. European business Forum, 2000, pp. 41-46. ⟨hal-00703512⟩

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