Skip to Main content Skip to Navigation
Reports

Using Online Forums for In-Home Product Testing: A Field Experimentation

Kristine de Valck 1 Christine Balagué 
1 GREGH - Groupement de Recherche et d'Etudes en Gestion à HEC
Keywords : Online Forums In-Home Product Testing Field Experimentation
Document type :
Reports
Complete list of metadata
https://hal-hec.archives-ouvertes.fr/hal-00692168
Contributor : Antoine Haldemann Connect in order to contact the contributor
Submitted on : Saturday, April 28, 2012 - 5:49:50 PM
Last modification on : Saturday, June 25, 2022 - 10:53:34 AM

Identifiers

  • HAL Id : hal-00692168, version 1

Collections

HEC | CNRS | LARA

Citation

Kristine de Valck, Christine Balagué. Using Online Forums for In-Home Product Testing: A Field Experimentation. 2012. ⟨hal-00692168⟩

Export

BibTeX TEI DC DCterms EndNote Datacite

Share

Metrics

Record views

152