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The Effect of Members' Satisfaction with a Virtual Community on Member Participation

Kristine de Valck 1 F. Langerak P.C. Verhoef P.W.J. Verlegh
1 GREGH - Groupement de Recherche et d'Etudes en Gestion à HEC
Keywords : Members Satisfaction Virtual Community Member Participation
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Conference papers
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https://hal-hec.archives-ouvertes.fr/hal-00692162
Contributor : Antoine Haldemann Connect in order to contact the contributor
Submitted on : Saturday, April 28, 2012 - 5:38:42 PM
Last modification on : Thursday, January 11, 2018 - 6:19:32 AM

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  • HAL Id : hal-00692162, version 1

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Kristine de Valck, F. Langerak, P.C. Verhoef, P.W.J. Verlegh. The Effect of Members' Satisfaction with a Virtual Community on Member Participation. Proceedings of the 32nd European Marketing Conference, 2003, Glasgow, United Kingdom. ⟨hal-00692162⟩

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