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Marketing international - stratégies pour l'expansion

Jean-Marc de Leersnyder 1
1 HEC Paris - Recherche - Hors Laboratoire
Keywords : Marketing international stratégies expansion
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Journal articles
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https://hal-hec.archives-ouvertes.fr/hal-00691595
Contributor : Antoine Haldemann Connect in order to contact the contributor
Submitted on : Thursday, April 26, 2012 - 4:13:15 PM
Last modification on : Thursday, April 26, 2012 - 4:13:55 PM

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  • HAL Id : hal-00691595, version 1

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Jean-Marc de Leersnyder. Marketing international - stratégies pour l'expansion. Le Moci, 1981, n° 466, pp.NC. ⟨hal-00691595⟩

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