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Books Year : 1994

Marketing sans frontières

(1) ,
1
Jean-Marc de Leersnyder
  • Function : Author
HEC Paris - Recherche - Hors Laboratoire
N. J. Keegan
  • Function : Author

Keywords

Marketing

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Humanities and Social Sciences Business administration

Antoine Haldemann  : Connect in order to contact the contributor

https://hal-hec.archives-ouvertes.fr/hal-00688886

Submitted on : Wednesday, April 18, 2012-4:59:18 PM

Last modification on : Saturday, June 25, 2022-10:53:31 AM

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hal-00688886 , version 1 (18-04-2012)

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  • HAL Id : hal-00688886 , version 1

Cite

Jean-Marc de Leersnyder, N. J. Keegan. Marketing sans frontières. InterEditions, pp.NC, 1994. ⟨hal-00688886⟩

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