Do Insider Effect and Ex-post Rationalization in NPD Research threaten what we know about drivers of NPD performance ? Results of an experimental simulation - Archive ouverte HAL Access content directly
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Do Insider Effect and Ex-post Rationalization in NPD Research threaten what we know about drivers of NPD performance ? Results of an experimental simulation

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hal-00686265 , version 1 (09-04-2012)

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  • HAL Id : hal-00686265 , version 1

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Frédéric Dalsace, Anne Michaut. Do Insider Effect and Ex-post Rationalization in NPD Research threaten what we know about drivers of NPD performance ? Results of an experimental simulation. 2012. ⟨hal-00686265⟩

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