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Appropriateness or expected returns? Organizational representations of corporate environmentalism.

Deborah Philippe 1
1 HEC Paris - Recherche - Hors Laboratoire
Abstract : This paper explores how organizations build representations of their corporate environmentalism in their annual reports. From the content analysis of the reports of 7 Canadian firms in the resource industry over 20 years, I identify the emergence of three organizational stories describing the relationship of organizations with the natural environment.
keyword : Corporate environmentalism social responsibility corporate culture
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https://hal-hec.archives-ouvertes.fr/hal-00576801
Contributor : Antoine Haldemann <>
Submitted on : Tuesday, March 15, 2011 - 1:55:36 PM
Last modification on : Thursday, March 14, 2019 - 3:52:03 PM

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  • HAL Id : hal-00576801, version 1

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Deborah Philippe. Appropriateness or expected returns? Organizational representations of corporate environmentalism.. Academy of Management Proceedings, Academy of Management, 2009, p.1-6. ⟨hal-00576801⟩

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