https://hal-hec.archives-ouvertes.fr/hal-00554117
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Submitted on : Monday, January 10, 2011 - 1:42:34 PM Last modification on : Thursday, January 11, 2018 - 6:19:31 AM
Joseph Lajos. The Effect of Package Color on Consumers' Judgments of Product Volume. Society for Consumer Psychology Annual Winter Conference, Feb 2010, St. Pete Beach, Florida, United States. ⟨hal-00554117⟩