https://hal-hec.archives-ouvertes.fr/hal-00543610 Contributor : Antoine HaldemannConnect in order to contact the contributor Submitted on : Monday, December 6, 2010 - 2:08:55 PM Last modification on : Thursday, January 11, 2018 - 6:19:31 AM
Wolfgang Ulaga, A. Eggert, J. Hogreve & E. Disentangling the Revenue and Cost Implications of the Service Transition: A Latent Growth Analysis. Conférence de l'ISBM, 2010, Boston, United States. ⟨hal-00543610⟩